14. April 2020

How I helped a big hotel chain to increase conversions by 4.5% by improving their UX

In the years I worked as a Product Designer for the hotel industry I often stumbled over bad UX. The reason for that was that these products, such as booking engines, were often entirely made by developers, who did not have any knowledge of User Experience.

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22. Januar 2020

Why even YOU should hop onto the Adobe XD train

In the past, I tried out various programmes to create not just well-looking UI, but also wireframes and high-fidelity prototypes. I was faced with a piece of software I honestly had very little faith in (at the beginning).

I am talking about Adobe XD, Adobe's own UX/UI Tool.
In the beginning, I had (as I said) very little faith in it. Compared to its' competitors like Sketch and the upcoming invision Studio it honestly seemed kinda old-fashioned in the opportunities given for designers.

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13. Juni 2019

How copying nature helps us to design well-working products

Biomimicry shows us how we can design products based on the learnings of 'Mother Nature'.

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3. April 2019

What I have learned about Humans from Psychology in Design

While I was learning about user interface design within Product Design, it seemed the most interesting to me at that time, I came across with different TEDxTalks and articles about Psychology Principles that designers should be aware of.

I started reading and watching, because I wanted to grow as a designer and I quickly realized that it wouldn’t just boost my design skills but also my social skills.

Here are 3 Psychology Principles I learned from design, that will make you better at designing and socializing.

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Toni Labahn
Product Designer

Toni Labahn
Product Designer